The Fun Theory

Is it possible to change people’s behavior for the better by making something fun?  Take a look at The Fun Theory site and judge for yourself — it might just be fun!  This site is dedicated to the thought that something as simple as fun is the easiest way to change people’s behavior for the better.  Be it for yourself, for the environment, or something entirely different, just so long as it’s change for the better.  Current examples include:

  • Bottle Bank Arcade Machine
  • Piano Staircase
  • World’s Deepest Trash Bin

And between now and November 15th you can enter The Fun Theory competition to submit YOUR fun, behavior-changing idea — and possibly win 2,500 euros!  See The Fun Theory Award web page for details and entry form.

Have fun!
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